Dickens Fellowship

October 2, 2019

Project Overview

Whilst volunteering as the Marketing Officer for the Dickens Fellowship, I was tasked by the then chairman to design a new brand for the society.

Taking the handwriting of Charles Dickens as a base, I developed a brand that not only reflected the author, but also his favourite flower and colour. The flower was already an integral part of the society. I took this and created a visual representation that would remain instantly recognisable and simple in execution.

The brand was created using Charles Dickens's own writing

Once the wording was right...

...the flower was added